Applewood Mitsubishi Richmond- Internet Manager

It's All Good at Applewood!

Applewood Mitsubishi Richmond is seeking a highly motivated and results-driven Internet Manager to lead our digital sales initiatives. This role is crucial for managing and converting internet-generated sales leads, optimizing our online presence, and ensuring a seamless customer experience from the digital inquiry to the showroom floor.

Role & Responsibilities 

· Lead Management: Oversee the entire lifecycle of all internet sales leads (phone, email, chat, forms) from initial contact through to appointment setting and conversion.

· Team Leadership: Train, motivate, and manage the Business Development Center (BDC) or sales team members responsible for handling internet inquiries, ensuring adherence to best practices and response time standards.

· Process Optimization: Continuously monitor and refine the internet sales process to maximize efficiency, lead conversion rates, and customer satisfaction.

· Digital Communication: Manage communications via email, text, and chat to qualify customers, answer product questions, and schedule test drives or appointments.

· Performance Reporting: Track and analyze key performance indicators (KPIs) for internet sales, providing regular reports to management on lead volume, source, conversion rates, and team performance.

· Website & Advertising Liaison: Work closely with the Marketing team to ensure website content is current and that digital advertising campaigns are driving high-quality leads.

Qualifications and Skills

· Proven experience in automotive retail, specifically in internet sales or a BDC management role.

· Strong understanding of CRM systems (e.g., DealerSocket, VinSolutions) and digital sales tools.

· Exceptional communication (written and verbal), negotiation, and interpersonal skills.

· Ability to analyze data and sales metrics to drive decision-making.

· A passion for providing outstanding customer service and meeting sales targets.

Commission Payment:

As an Independent Contractor, you will be paid a variable commission payment plan. Provided you hit your targets, our Internet Manager can make anywhere between $80,000 to $120,000 annually.  As an Independent Contractor, you are responsible for setting up your own Sole Proprietorship and registering for a GST number. After which, you are responsible for paying your yearly taxes as a Sole Proprietorship (or Corporation, if you so choose). It is generally advisable that you connect with a Tax professional to receive advice on how to handle this from the beginning of your contract with Applewood.

Our core values:

Best-in-Class Experience: We are committed to delivering a Best-in-Class experience to every team member and client that walks through our doors.

Find a Way to Say Yes: We take full ownership, embracing the responsibility to “Make Things Better.”

Team Beats with One Heart: We are a close-knit group of professionals working toward the same goal: driving excellence in everything we do.

Why should you work for Applewood?

• Excellent commission package. You are your own business!
• We stand out from the rest because we are TRULY PASSIONATE about cars!
• 12 dealerships and counting to work alongside and grow with
• Group events, Applewood Family Day, Xmas party, BBQs, and more
• We support local communities, sports teams, and charities.

Go to our website to see more about our company and the many reasons why you will want to work for us!

We thank all applicants in advance, but only those selected for an interview will be contacted. Thank you for being so interested!